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Archive for March, 2013

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Chrysler is turning to an old name for a brand new Jeep. Taking the place of the Jeep Liberty, the replacement model that will be added to the line-up for 2014 will be rechristened the Jeep Cherokee, reviving a nameplate that helped kick off one of the most dramatic transformations in modern automotive history. To inquire about the Jeep Cherokee, visit a Jeep dealer in Henderson.

The Jeep label was a major factor in the explosive growth of the sport-utility segment during the 1970s, ‘80s and ‘90s. The launch of the original Cherokee in 1974 created a surge in demand as U.S. buyers looked for more enticing alternatives to their traditional sedans and wagons. The early version of the Cherokee, which remained in production through 2001, helped introduce the concept of four-wheel-drive to a more mainstream audience. Today’s newest all-wheel-drive systems are becoming increasingly common on conventional sedans and even sports cars, as well as SUVs.

The new 2014 Jeep Cherokee is being seen as a critical part of the brand’s global growth plans, and the reborn Cherokee will likely play a critical part of that. According to Chrysler, the new model will focus less on the traditional, go-anywhere capabilities associated with Jeep products, putting more emphasis on the on-road ride and comfort that today’s buyers prefer.

For 2014, Cherokee continues in two- and four-door styling. The two-door comes in a Sport price level, and the four-door comes in Sport and Limited price levels. Both body styles are 167 inches long, 14 inches shorter than the Grand Cherokee. The styling suggests the automaker wanted a more modern and distinctive look, with design cues clearly borrowing from the Jeep brand’s flagship sport-utility model.

The exterior features a folded take on the brand’s familiar, 7-slot grille, as well as distinctive split headlight and fog lamps. Under the hood, the 2.5-liter four-cylinder that had been the base engine is gone. A 4.0-liter inline-six-cylinder with 190 horsepower is now the only choice. Cherokee comes with two-wheel drive, part-time four-wheel drive or full-time 4WD that can be used on smooth, dry pavement.

For more information on the 2014 Jeep Cherokee, visit Chapman Jeep.